Before signing on with a vendor, consider asking these five essential questions to ensure they’re the right fit for your brand, not just creatively, but also legally and strategically.

1. Do They Have Experience in Regulated Sectors?

This might seem obvious, but it’s surprising how many companies overlook it. A creative agency may have award-winning animation, but have they worked with FCA-regulated firms, or helped a legal or insurance brand navigate compliance messaging?

Ask for case studies specifically from regulated industries, not just general portfolios. Look for explainer videos that cover topics like product risk disclosures, legal frameworks, policy explanations, or compliance training.

What to look for:

• Clients in finance, legal, or insurance

• Knowledge of regulatory bodies (e.g. FCA, SRA, SEC)

• Experience producing legally accurate visual content

See how Animara Studios supports regulated brands with explainer video services tailored for compliance.

2. How Do They Handle Compliance from Script to Delivery?

In regulated industries, every word matters. A reliable explainer video company should be able to walk you through how they incorporate compliance into each phase – from the scripting process, to stakeholder reviews, to final legal sign-off.

Ask how they manage stakeholder feedback loops (especially with legal and compliance teams) and whether they understand common red flags like misleading claims or vague disclaimers.

Key follow-ups:

• Do they collaborate directly with compliance officers or legal teams?

• Can they share sample scripts with embedded disclaimers or regulated language?

• What safeguards do they use to avoid post-production compliance issues?

3. Is Their Creative Process Built Around Your Business Objectives?

While compliance is critical, creativity still plays a vital role. You need a team that doesn’t just know how to follow the rules, but also how to communicate clearly and drive outcomes.

A good explainer video company should take the time to understand your product, your audience segments (e.g., retail investors vs. internal stakeholders), and your KPIs – whether that’s conversion, education, or retention.

Look for signs of strategic thinking:

• Do they tailor their visuals and tone to your target audience?

• Do they ask about business goals, sales funnels, or distribution plans?

• Are their storyboards and animations clearly aligned with your brand voice and user journey?

4. How Do They Manage Review Cycles and Approvals?

Regulated projects usually involve more stakeholders – legal, compliance, brand, operations. That means your chosen partner must be efficient and flexible in handling multi-layered feedback.

Ask about their revision policy, typical turnaround times, and tools for collaboration. Look for a company that can balance structure with flexibility, and ideally one that has worked in corporate environments where content needs to pass through several internal layers before final approval.

Helpful features to ask about:

• Version-controlled script and storyboard documents

• Dedicated account manager or project lead

• Transparent timelines for review and approval phases

5. Who Owns the Final Video and Supporting Files?

Intellectual property (IP) and usage rights can be a grey area, especially if your video involves proprietary product features, legal language, or sensitive data. You should always clarify what assets you’ll own at the end of the project.

A professional explainer video company will be clear on IP terms and ensure you retain full rights to the final animation, voiceover, and source files. This is especially important for regulated firms that may need to update disclosures or adapt the video over time.

Ask directly:

• Will we receive all final and editable files?

• Are there any restrictions on where and how we use the video?

• Is there a usage license included or do we own full rights?

At Animara Studios, we ensure every project is delivered with full IP transfer, so our clients maintain total control.

Final Thoughts: Choose a Partner, Not Just a Vendor

In regulated industries, video is more than a communication tool – it’s a compliance touchpoint, a brand reputation asset, and a strategic investment.

Choosing the right explainer video company means looking beyond flashy animation and asking the right questions. Find a partner who understands the stakes, respects the rules, and still delivers creative clarity your audience can trust.

Ready to work with a video team that understands regulation and results?
Book a Free Discovery Call with Animara Studios today.